Senior Manager, Head of Business Development, France, Switzerland and Austria – Uber

About the Role

Uber’s FSA (France, Switzerland and Austria) marketing team plays a critical role when it comes to establishing deep connections with the markets and communities we operate in today. Representing the frontline of our business, regional marketers work closely with cross-functional regional stakeholders (Comms, Policy, Ops and CommOps) to bring our products and brand strategy to life in-market. They work closely with Global Marketing teams to define regional priorities in alignment with global priorities, managing activations of global toolkits and owning region-specific marketing efforts.

What You’ll Do

  • As Sr Marketing Associate, you will be primarily responsible for developing and implementing the local marketing strategy to drive favorability for the Uber (Rides) and JUMP brands as well as acquisition and retention of Uber’s customers in the region.
  • You will develop a deep understanding of your market’s priorities (business context, challenges and objectives), and deep knowledge for trends and insights related to your market and audiences.
  • You will be responsible for developing a local strategy for the Uber products in your market (positioning, messaging, audiences, channel strategy etc.)
  • Working closely with global Marketing teams, you will ensure alignment of regional activities with the global brand strategy and help adapt, localize, and/or amplify initiatives to align with regional strategy, taking into account local specifics and culture.
  • You will act as a POC for all the different business functions in your market (Operations, Communication, Public Policy, CRM, Performance Marketing etc.), ensuring alignment between their priorities and yours.
  • You will be responsible for implementing and executing against your plan with a strong appetite for flawless execution (integrated campaigns, brand activations, growth tactics etc.)
  • You will manage and coordinate localisation of relevant content in partnership with global localisation team, as well as creating specific content for your region, in partnership with relevant global stakeholders.
  • You will be required to measure and report performance of all marketing campaigns and initiatives, and assess against goals.

What You’ll Need

  • 5+ years of generalist marketing experience, preferably in a fast-paced oriented environment
  • Bachelor’s degree in Marketing, Business or similar, and a demonstrated ability in quantitative fields
  • Strong business acumen; structured thinker with project management skills and attention to detail
  • Good relationship management as you will engage with partners across several different functions as well as global marketing colleagues in order to be successful
  • Strong written communication skills and the ability to bring to life the Uber brand in a way that is both consistent with our global brand positioning but also meaningful to local culture and customs
  • A strong customer-centric mindset – you are always thinking about how our customers interact with the brand
  • The ability to take the initiative in a constantly-changing work environment and a willingness to adopt a generalist mindset.

About the Team

Uber’s FSA (France, Switzerland and Austria) marketing team plays a critical role when it comes to establishing deep connections with the markets and communities we operate in today. Representing the frontline of our business, regional marketers work closely with cross-functional regional stakeholders (Comms, Policy, Ops and CommOps) to bring our products and brand strategy to life in-market. They work closely with Global Marketing teams to define regional priorities in alignment with global priorities, managing activations of global toolkits and owning region-specific marketing efforts.

At Uber, we ignite opportunity by setting the world in motion. We take on big problems to help drivers, riders, delivery partners, and eaters get moving in more than 600 cities around the world.

We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let’s move the world forward, together.